About Petlio: Pet Food Online & Preventative Pet Care
Petlio is redefining preventative pet care with longevity supplements and at-home diagnostic testing for companion animals. Their mission is to provide pet parents with easy and reliable solutions to help their pets live longer, healthier lives. Petlio is a leading Shopify pet store, offering pet food online and wellness products with flexible Shopify subscriptions.
Challenge: Launching Shopify Bundles & Subscription Fulfillment
Petlio needed a seamless way to sell their Longevity Supplements with flexible subscription options while ensuring accurate Shopify fullfillment. Specific challenges included:
Custom product page design implementation: The “Longevity+ for Dogs” page required a fully custom, conversion-focused Shopify product page design to enhance the user experience and clearly present subscription options.
Subscription bundles setup: Petlio wanted to offer Small, Medium, and Large Shopify bundles models. They needed help configuring these in a Shopify subscription app to ensure proper handling—especially for first-time subscribers—and to make recurring orders easy to manage.
Accurate fulfillment: Default subscription order quantities did not align with selected bundle sizes, creating potential packing and shipping errors. Petlio needed Shopify Flow app configured to display correct fulfillment quantities for each bundle option, ensuring smooth, error-free order processing with Shopify shipping services.
Custom Shopify Product Page Design
We brought Petlio’s vision to life by implementing a fully custom UI/UX design for the ‘’Longevity+ for Dogs’’ Shopify product page (view page). The design focused on a clean, conversion-driven layout that enhances the overall customer experience. The page is fully mobile-responsive, providing a seamless experience across all devices. Key features include:
Integrated subscription options using a subscription app for Shopify that are intuitive and easy for customers to select.
UGC video slideshow below the product description, showcasing real customer experiences and building trust.
Polished layout that clearly communicates product benefits, value propositions, and bundle options.
Future-ready customize product page Shopify options to update content and layout easily.
Dog Food Delivery Subscription Setup with Seal Subscriptions App
Bundles and subscription models are among the most effective ways to increase average order value, enhance customer retention, and generate predictable recurring revenue.
To launch a scalable subscription offering, Petlio selected the Seal Subscriptions App as the foundation. This subscription app for Shopify provides robust features—covering subscriber management, product configurations, discounts, churn reduction tools, subscription boxes, cancel Shopify subscription options, and custom shipping rules.
Our team handled the whole configuration, ensuring Petlio could offer flexible bundle options and a frictionless dog food delivery subscription experience.
We also integrated the subscription workflow directly with Petlio’s ShipBob fulfillment partner, guaranteeing that first-time subscription orders were correctly processed and updated, ensuring smooth Shopify fulfillment. This eliminated fulfillment errors, streamlined operations, and gave Petlio a reliable system to support growth in recurring sales.
Shopify Flow Customization for Accurate Fulfillment
Petlio’s subscription bundles came in three sizes: Small (1 jar), Medium (2 jars), and Large (3 jars). By default, when buyers choose Shopify subscriptions, Shopify records every subscription order with a quantity of “1,” even when customers select Medium or Large bundles.
This caused issues in the fulfillment process through ShipBob app, as the Shopify orders did not reflect the actual number of jars purchased. Accurate order data was critical for ShipBob to pack and ship the correct quantities, and the mismatch risked errors and delays.
To address this, our team developed a custom Shopify automation workflow using the Shopify Flow app that:
Detected the subscription order type.
Automatically updated the order quantity to match the correct number of jars for each bundle (e.g., 2 or 3)
Synced accurate order data with ShipBob to ensure smooth, error-free Shopify shipping and fulfillment.
Results: Seamless Shopify Shipping & Subscription Experience
Petlio now offers a seamless Shopify subscription app experience that benefits both customers and operations. Pet parents can easily choose the right bundle through a clear, visually engaging Shopify product page that builds trust and highlights the value of the Longevity+ supplements.
Subscription bundles drive higher average order value, encourage repeat purchases, and generate predictable recurring revenue, supporting better cash flow and inventory planning. They also improve customer retention, keeping subscribers engaged over time.
On the backend, Seal Subscriptions paired with a custom Shopify Flow workflow ensures accurate order data is sent to ShipBob, eliminating packing errors and shipping delays. This streamlined process offers a scalable and reliable system for efficiently managing recurring orders.
Delivered on time, the project enabled Petlio to launch their Longevity Supplement with a polished, conversion-focused custom Shopify website design, strengthening their brand, driving recurring sales, and creating a foundation for future growth.
Petlio is now one of the leading Shopify pet stores, offering pet shop Shopify solutions for modern pet parents.
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